Enterprise 2.0 Analytics


Web 2.0 tools and technologies are changing the way people interact, collaborate, and communicate online. A Web 2.0 site gives non-essential control to users by letting them actively contribute content, participate socially, perform collectively, customize media, and even shape the site for their own purposes. Enterprise 2.0 refers to the adoption of these concepts, tools, and technologies by businesses to help their employees, partners, suppliers and customers work together to build networks of like-minded people and share information.

The main features and attributes available in some Enterprise 2.0 products include

  • Freeform
  • Links
  • Authorship
  • Tagging
  • Network-oriented
  • Extensions
  • Search
  • Social
  • Emergence
  • Collaboration
  • Trust
  • Metadata
  • RSS
  • Bottom-up Control
  • Social Bookmarking
  • Signals
  • Transparency
  • Wikis
  • Weblogs
  • Open

An organization’s most valuable asset is its collective knowledge and experience and the people who possess it. Enterprise 2.0 software is intended to change the way relationships are formed and interactions conducted such that a company’s collective body of knowledge and experience are more easily available and used more effectively. A few examples of how this might occur are listed below.

  • Creative and innovative resources are identified.
  • Bottle-necks in the distribution are located
  • Degree of employee engagement can be identified.
  • Effective collaborations are easier to form
  • With respect to knowledge and experience, the organization becomes flatter.
  • Trust is engendered
  • Team members will automatically know the status of a project, no matter where they are in the world, because they subscribed to changes/updates
  • Instead of waiting for email updates from the team, the manager, or any executive, gets notifications instantly when released. No one falls through the cracks.
  • All individuals who need updates/information will receive them without the need to create and maintain e-mail groups.
  • All of the appropriate information is provided without requiring a time-consuming search.
  • The company leverages the knowledge, experience, and intelligence of others.
  • The information is received at the right time, without the usual delays of e-mails.
  • Individuals central to the creation and sharing of key knowledge are identified.
  • A transfer/distribution plan, possibly involving a new hire, would help preserve significant stored observations, feed subscriptions, persistent searches, and knowledge from key individuals nearing retirement.
  • Employees become more responsible for creating, and maintaining the company’s body of knowledge.
  • Employee performance can be monitored in new and telling ways
  • A metric for employee performance and worthiness can be made evaluative with possibly linked to compensation
  • Those who really know what is going on can be found (the Hubs, Gate-keepers, and Pulse-takers).


With Enterprise 2.0, the potential benefits for the organization are numerous. Despite this, it is still a young technology that has yet to offer ways to measure its successes. Few Enterprise 2.0 components involve robust methods to measure and monitor its health, growth, or success. This makes it particularly challenging to calculate expected ROI, learn quantitatively how the system is benefiting the organization, measure how well employees are collaborating and utilizing the collective body of knowledge, or determine if the system is helping to reach specific desired goals.

Inteletix will help you clearly define measureable goals. Using innovative analytical approaches, we will help you design metrics, benchmark, and monitor dynamic Enterprise 2.0 components as well as measure progress towards your goals. learn more


Keep your finger on the pulse of your

Enterprise 2.0 driven business.


E-mail: info@inteletix.com